Posted: 17 Jan 2009 05:45 AM PST
If you've been knocking about within FeedBurner using your Google Account, you may have noticed that the original "french fry" chart from the Analyze tab of the original feedburner.com is no more. This venerable bar chart, with its green picket fence of subscriber trend results, has been the first stop for many publishers when checking their feed analytics for years. In its place is new green-ness (and blue-ness) that communicates three times as much information in the same space, and sets the stage for more interesting reporting in the future. Here's a snapshot:
This 30-day view now offers the following information:
The relationship between these numbers is the kicker:
Comparing this chart, day by day, can help you spot where subscribers are coming from (and from what source they have gone missing, should there be a sudden drop).
While we're on the topic: make sure you can actually get the reach statistic — meaning, make sure you turn on item-level stats for your feed! They're used to help calculate reach. Visit the Analyze tab, look for the "Configure Stats" option, and make sure the boxes shown below are checked:
(You can, of course, check "downloads," too, if you're a podcaster). As a reminder: to view all feed stats' reports and options, either click the "View Feed Stats" next to your feed's ad unit listing in the AdSense Manage Ads section, or sign into feedburner.google.com and click on your feed's title on My Feeds.
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